USPS Mail Growth Incentives: What Every Mailer Needs to Know (On-Demand)
Get to know about the nuances and processes involved in registering for and capturing the Mail Growth Incentive Credits from the USPS. Led by Leanne Herman, Director of Postal Affairs at Sepire.
Beloved in 2024—Likely Back for 2025
Did you know that the United State Postal Service has an incentive for Mail Owners? It’s taking place right now, and it’s a massive opportunity for many organizations looking to ramp up the amount of First-Class Mail or Marketing Mail they send this year. But time is running out to sign up.
With a June 30 registration deadline and a few things that may need to happen between signing up and taking advantage of the program, you’re not going to want to wait until the last minute.
Background: USPS Mail Growth Incentives
Last September, the Postal Regulatory Commission approved two distinct Mail Growth Initiatives, providing a significant opportunity for mailers looking to expand First-Class Mail, Marketing Mail, or both.
Open to eligible Mail Owners who intend to increase mail output (vs. USPS FY 2023), the initiative offers a 30% credit on Average Price Paid per Piece.
The deadline to register for these Incentives is June 30. But registering and confirming baselines is a bit of a process, so you do not want to wait until the last minute.
Sepire Announces Webinar for Mail Owners Seeking Advice on Mail Growth Incentives
There’s a ton of nuance to this program. And if you’re looking to understand the challenges of getting registered for the Mail Growth Initiative, you’re not going to want to miss our June 11 webinar on the topic.
Our webinar titled USPS Mail Growth Incentives: What Every Mailer Needs to Know will help attendees understand exactly what they need to do before the June 30 deadline.
Featuring Sepire’s Director of Postal Affairs Leanne Herman, the webinar will provide the unique perspective of someone who has seen it all. Leanne, who has spent more than a quarter century studying the ins and outs of the postal system and helped shape the way it works, is unmatched in her ability to explain the complexities in approachable, understandable terms.
USPS Mail Growth Incentives: What Every Mailer Needs to Know
Will you send more First Class Mail or Marketing Mail than last year? This event may be for you. And if you’ve read this far, it probably is.
Our first ever webinar, USPS Mail Growth Incentives: What Every Mailer Needs to Know, was created to help you understand the many different moving parts that go into the Mail Growth Initiatives. In just one hour of your time, you’ll learn about the what, why and how of this initiative:
What are the USPS Mail Growth Initiatives?
How Much Can You Benefit (with Examples)?
Who’s Eligible for the Program?
What Mail Types are Eligible?
How Do You Sign Up and Register?
When are the Key Dates for Registering?
What are the Baseline and Incentive Promotion Periods?
How Does USPS Measure Performance?
How do You Receive Credits?
How and When Can You Apply Credits?
Additional FAQs and Q&A
Who is Sepire and How Can They Help?
Back by popular demand for 2025, the First-Class and Marketing Mail Growth Incentives look to be quite similar to the 2024 Incentive. And with few changes to the registration process, this webinar will deliver the information you need to get started early.
So, if you’re looking to learn more about the processes, nuances, and best practices involved in registering for the Mail Growth Incentives, please fill out this form and we’ll provide access to the webinar and slide deck.
